Gary Vaynerchuk’s VeeFriends has taken another step into the fashion realm by teaming up with the iconic sportswear giant, Reebok. Their joint venture is set to introduce a unique sneaker, designed to inspire dream pursuers with its motivational aesthetics.
The newly announced footwear, named Aspiring Alpaca Classic Nylons, pays homage to Reebok’s 1991 Classic Nylon design, with the infusion of the Aspiring Alpaca character from VeeFriends. Representing the aspiration of individuals to achieve their dreams, the Alpaca perfectly resonates with Reebok’s mission of pushing individuals to tap into their fullest potential.
Design Details
Retaining the legacy silhouette of Reebok, the Aspiring Alpaca Classic Nylons feature a nylon base complemented by suede touches. However, instead of the original yellow from the 1991 design, these shoes shine in VeeFriends’ signature green. The VeeFriends emblem takes pride of place in the sneaker window box, while a charming Aspiring Alpaca graphic adorns the shoe’s tongue.
Sales and Availability
Priced at $90 per pair, the sneakers will offer an exclusive presale opportunity to those possessing VeeFriends Series 1 and VeeFriends Series 2 NFTs from August 17th. The general public can get their hands on these shoes starting August 24th. For U.S. customers, purchases can be made on the VeeFriends shopping site, while international buyers can find them on Reebok’s official website.
Anticipation Builds
Gary Vaynerchuk shared his excitement about the collaboration: “I have fond memories of those 80’s iconic sneakers. Merging VeeFriends with such a significant consumer product like sneakers, especially in today’s culture, is exhilarating. Collaborating with Reebok has been a fulfilling journey, and I eagerly await the world’s reception to the VeeFriends Aspiring Alpaca Classic Nylon.”
This recent collaboration further cemented VeeFriends’ dedication to expanding its non-fungible token-based intellectual property. It underscores the brand’s vision of inspiring individuals to chase their dreams and translate them into tangible actions.