Warner Bros Discovery Sports (WBD Sports) has partnered with Immutable X to launch an exclusive NFT royalty program for NBA fans around the world!
The royalty program is called B/R Watch 2 Earn and will be featured on the NBA on TNT show featuring former NBA all-stars and Hall of Famers Shaquille O’Neal and Charles Barkley.
“NBA on TNT” is a television broadcast of the National Basketball Association (NBA) games. The broadcasts feature professional basketball games, analysis, and commentary from a team of sportscasters and former NBA players. “NBA on TNT” has been a staple of the network’s programming for many years and is considered one of the premier sports broadcasts on American television.
How Will B/R Watch 2 Earn Work?
Firstly let’s talk about what exactly B/R Watch 2 Earn is! It is an online experience that rewards NBA fans worldwide for tuning into the NBA on TNT television broadcast.
W2E aims to accelerate fan engagement with the sport and reward community members for doing so. Viewers of the broadcast will be able to scan a QR code that launches a trivia game for them to play while they watch!
Players will eventually be rewarded with B/R tokens by correctly answering the questions. These tokens can be later used to redeem prizes that range from digital collectibles, exclusive B/R Swag, and more through a digital marketplace coming soon!