In Brief
- Strategic Acquisition: BPMG recently acquired the IP for the game Cooking Adventure from developer Grampus, taking control of its operations.
- Impressive Reach: Launched on Facebook in 2016, the game has accumulated over 33 million downloads globally, with significant popularity in South Korea, Japan, and Taiwan.
- Innovative Plans: BPMG aims to launch PC and HTML5 versions of Cooking Adventure and introduce web3 elements to increase player engagement and revenue generation.
BPMG Acquires Cooking Adventure Game IP
BPMG, a South Korean blockchain company, has expanded its portfolio by acquiring the intellectual property rights of the Cooking Adventure game from Grampus. This acquisition not only includes the game’s rights but also involves the transition of the development and operations team from Grampus to BPMG. This strategic move ensures the continuity and potential for innovation under the new management.
Broad User Engagement and Future Developments
Since its debut on Facebook in 2016, Cooking Adventure, also known as My Little Chef in South Korea, has experienced substantial growth. The mobile game has garnered over 33 million downloads worldwide with high user retention in regions like Japan and Taiwan. Ji-hoon Cha, the CEO of BPMG, expressed enthusiasm about the acquisition, stating, “Securing a globally proven game IP along with an outstanding development team is particularly meaningful. We plan to expand into new platforms and create sustainable growth opportunities.”
Embracing Modern Technologies and Expanding Access
In an effort to reach a wider audience, BPMG plans to release a PC version on Steam and develop an HTML5 version that offers browser-based instant play. This approach aims to accommodate a diverse gamer demographic across various platforms.
In line with modern technological trends, BPMG is set to incorporate web3 elements into Cooking Adventure through its GemHUB ecosystem. This integration seeks to enhance player retention, engagement, and monetization strategies. By leveraging their previous experience with games like TalesRunners, EOS RED, and EOS BLACK, BPMG is uniquely positioned to infuse traditional gaming with innovative blockchain elements, potentially revolutionizing the gaming experience in Cooking Adventure.