Gaming ecosystem READYgg recently announced a successful $4 million funding round and the appointment of former Sony president Shawn Layden as an advisor. With over 30 years of experience in the industry, Layden is set to play a crucial role in advancing ownership gaming within the READYgg ecosystem.
The funding round saw contributions from strategic partners such as NeoTokyo, Delphi Digital, Merit Circle, Momentum6, Purechain Capital, Alex Becker, and Token Metrics Ventures. The company plans to utilize the funds to drive its mission of mainstream ownership gaming.
Shawn Layden’s role at READYgg will facilitate connections with influential publishers and global game studios, leveraging his extensive industry network. He aims to raise awareness about the potential of ownership gaming to revolutionize game economics and ensure fair player outcomes.
Ownership gaming, powered by web3 technologies, has gained momentum within the READYgg ecosystem, especially with the success of titles like Runestone Keeper. The transition to a web3 model has led to increased player engagement, retention, and overall time spent in-game.
Developers are increasingly turning to ownership gaming as a strategy to reduce development and user acquisition costs while enhancing player experiences. Shawn Layden will advocate for AAA studios to explore this model to improve business profitability and introduce innovative gameplay features.