Dubai-based cloud gaming startup The Game Company has announced a strategic partnership with BytePlus, the enterprise technology division of ByteDance, aiming to integrate advanced streaming solutions and develop a new reward system for content creators.
This announcement comes ahead of The Game Company’s upcoming GMRT token launch on February 13.
A Boost for Streamers and Content Creators
The partnership focuses on expanding streaming capabilities and empowering content creators with new earning opportunities. By leveraging BytePlus’s streaming and content delivery expertise, The Game Company plans to create a system that incentivizes participation within its gaming ecosystem.
The Game Company operates a cloud gaming platform that allows users to play games on any device without requiring high-end hardware or downloads. This accessibility makes gaming more inclusive, removing barriers for players who lack powerful gaming setups.
The company recently secured $10 million in funding to develop its technology further, reinforcing its commitment to innovating the gaming industry. With BytePlus as a partner, the startup aims to enhance its infrastructure, ensuring smoother streaming experiences and better content distribution.
Osman Masud, CEO of The Game Company, highlighted the partnership’s significance, stating that it aligns with the company’s goal of making gaming more inclusive and rewarding. He emphasized that the collaboration is not just about technological advancements but also about creating meaningful opportunities for content creators and streamers to expand their reach and earn rewards.