Sleepagotchi Lands $50,000 Nucleus Campaign With Top 300 Contributors Sharing the Prize

In Brief:

• A contribution campaign for Sleepagotchi (official site) went live on Nucleus on Wednesday at 2 p.m. UTC, putting $50,000 worth of tokens in front of the 300 highest-ranked contributors.
• It runs under Season 2 of Nucleus Codes, a June 23 to Aug. 13 stretch that rewards its top 5,000 contributors with $AURA.
• The game has yet to hold its TGE, and the campaign arrives as the studio pushes users toward a Loyalty Program tied to $SHEEP airdrop allocation.

Wednesday at 2 p.m. UTC marked the start of a Nucleus contribution campaign built around Sleepagotchi, with $50,000 worth of tokens set aside for the 300 leading contributors to divide.

“$50,000 worth of tokens will be airdropped to top 300 contributors,” read the Nucleus announcement, which directed participants to the platform’s opportunities page. No ticker was specified for the payout. Sleepagotchi has not yet run its token generation event.

How the scoring works

Rankings on Nucleus Codes come out of four inputs — activity, content, network and contribution. For any given campaign, contribution is gauged by the content a user publishes about that specific project.

According to the mechanics that circulated alongside the Season 2 rollout, a contributor’s score picks up one tweet per day, with a ceiling of seven in a week. Authenticity and quality both carry weight in the calculation, while low-effort tagging counts for nothing.

The pitch rests on that design. Nucleus frames its leaderboard as a screening tool, one that lets projects separate genuine participants from farmers before handing out whitelist spots, early access or a bigger cut of a distribution.

Season 2 context

The season spans June 23 to Aug. 13. Whoever finishes in the top 5,000 over that window collects $AURA, a token Nucleus said will feed into a user’s offchain reputation score once the season closes out. Further utility for $AURA has yet to be announced.

Layering a project-specific pool on top of the season is not new here. Canopy used an identical tier setup earlier on, putting $100,000 in CNPY behind its own top 300.

Where Sleepagotchi stands

All of this is happening during Sleepagotchi’s pre-TGE period. Earlier this year the studio rolled out a Loyalty Program hosted at hub.sleepagotchi.com, where the Sleep Points users build up translate into airdrop allocation for $SHEEP.

Holders have been instructed to link SOL wallets via the Hub, using the email address and Telegram user ID attached to their accounts. Verification for NFT holders runs through claiming Discord roles.

Eligibility also draws on an extensive back catalogue of activity that has already been snapshotted: Alpha Tester Rewards, the V2 Beta streak, Discord social points, plus every snapshot taken from Sleepagotchi RPG and from Sleepagotchi LITE on Telegram and LINE. Soft staking of NFTs remains active and continues to count. Anyone holding the “10 stars” badge, granted for showing up to 10 straight Community Night events, gets a 1.5x multiplier.

When the TGE will happen has not been disclosed.

Background

Inside a month of going live, Sleepagotchi’s Telegram mini-app passed 1 million users. Teaming up with Sony’s Soneium then brought the game onto LINE’s mini-app platform, opening it to audiences in Japan and across Asia.

Sleep-to-earn is no longer the whole story. With Kenny Wood as CEO, the company shipped a privacy-first wellness app powered by four on-device AI agents that hand state between each other: a sleep coach, a wellness coach, a meal planner and a shopping agent. Should the sleep coach detect fatigue even when rest looks sufficient, the system scans for nutritional gaps, passes an ingredient list over to the meal planner, and clears the shopping agent to place one-click orders within a budget the user sets.

None of the biometric data leaves the phone, and none of it is written on-chain. An on-chain data marketplace aimed at researchers was explored internally, then shelved because of legal concerns.

Supported devices and services include Apple Watch, WHOOP, Oura, CUDIS and Pulse. The app has pulled in more than 2 million users and generated over $100,000 across three weeks, with Solana and Square Enix among its partners.

Funding for Sleepagotchi totals $6.5 million so far, from backers including 6th Man Ventures, Collab+Currency, Inception, Sfermion, 1kx, Alliance, Signum Capital and GSR. A $3.5 million seed round — closed the previous September — was made public in January 2023, with angel participation from Duolingo VP of product Cem Kansu, Santiago R Santos and Mona founder Justin Melillo.

That round also brought 6th Man Ventures’ Serge Kassardjian onto the board, with Derek Schloss of Collab+Currency signing on as an observer.