In Brief:
- CROSS Wave has initiated a creator-centric campaign featuring a substantial 40,000 CROSS reward pool to promote Chaos W’s inaugural Siege War from June 22 to July 22.
- Following a significant server merge from eight to two, only the top six guilds from each server are eligible to compete in the Siege War.
- The unique AI evaluation system for the campaign prioritizes community impact over simple view counts, embracing diverse content themes related to the game’s features such as the Siege War coverage and Red Diamond Shop analysis.
Event Overview
Chaos W, the MMORPG developed collaboratively by Valofe and Nexus, introduced a ground-breaking competitive event, Siege War, following a major consolidation of its servers. Initially, Chaos W operated across eight servers, but this number was reduced to two, intensifying the competitive nature of the game. With this change, only the top six guilds from each server qualify to participate in the Siege War, setting the stage for high-stakes competition among the game’s elite players.
Campaign Details
In conjunction with the Siege War, CROSS Wave has launched a parallel creator campaign spanning from June 22 through July 22. The campaign aims to engage content creators by allowing them to produce diverse content revolving around this significant event. With a hefty reward pool of 40,000 CROSS, creators are incentivized to cover multiple aspects of the game. The campaign features five key content pillars: detailed coverage of the Siege War, guild rankings and strategies, insights into the Red Diamond Shop and its impact on gameplay, in-depth discussions on game mechanics post-server merge, and analyses of the game’s tokenomics within the CROSS gamechain ecosystem.
Evaluation and Impact
To determine the success and impact of creator content, CROSS Wave employs an AI evaluation system that focuses on community engagement rather than mere view counts. This system rewards creators based on the relevance and influence of their content on the audience, emphasizing quality and interaction over quantity. According to campaign guidelines, content that drives genuine audience engagement is more likely to score higher, thereby leveraging creators to produce thoughtful and impactful content.
Chaos W, which launched on April 29, supports eight languages and is available on both mobile and PC platforms. This campaign not only highlights significant gameplay changes brought about by the server merge but also enhances community interaction through creatively incentivized content creation.